Mar 2, 2009

Shorts: Obama Web Team, Pentagon Blogger

Web-Savvy Obama Team Hits Unexpected Bumps: The team that ran the most technologically advanced presidential campaign in modern history is finding it difficult to adapt that model to government. has a blog and a YouTube channel, both firsts for a president. The online unit, which numbers at least seven, is larger than any White House has had, but it is not configured to replicate the campaign's work. New Media Director Macon Phillips said, "We're not running a campaign anymore. To us here, is not just a Web site. The new programs that we will roll out are more than just URLs. They are new ways to engage with citizens. Stay tuned." More on Washington Post.

Pentagon gets a blogger of its own: The Defense Department's in-house wire service, is taking a page from the bloggers and offering up a new new series of Internet reports from one of its own. Fred W. Baker III, who is currently on an extended assignment in Afghanistan, has a dedicated page on the Department of Defense website. It's a slick multimedia setup that combines video, photo essays and dispatches. More from Wired blog.

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